Referral Campaign
Learn how to reward customers for referring their friends to your store.
Any incentive offered to customers who actively promote and refer others to a brand is known as a “referral reward”.

The Effects of Referral Rewards

1. Customers are more likely to purchase when a friend recommends it to them.
2. Customer referrals increase trust.
3. Customer referrals are a great way to get more customers at a low cost.

Creating a Campaign

It is about rewarding your customers for purchasing a product by referring their friends to your store.
The following points will show you how to create a Referral Reward
1. Please go to your WordPress dashboard.
2. Go to WPLoyalty-> click campaign-> click create new campaign
3. You can see different types of campaigns to reward customers.
4. Choose Referral Reward.
In the next screen, please fill in the campaign options
Campaign Options
Title - Title for the campaign
Description - A description of your referral campaign.
Existing Customer:
Choose the type of reward :
It is about providing a reward to your Existing customer for referring a new person to your store. The rewards can be provided either in points or through a coupon reward.
Point Reward Type
Fixed points:
If you are choosing fixed points, you have to set the points to be earned by the campaign.
For example, 100 points will be selected to reward a Existing customer.
Percentage based on subtotal:
If you are choosing a percentage based on subtotal, you set the points to calculate the percentage.
Coupon reward:
If you are choosing a coupon reward for your Existing customer, you have to create a reward in the reward section.
For example, you can create a fixed discount.
New customer:
It is about the person who is buying a product for the first time in your store being considered a new customer.
It is about providing a reward to your New customer for their first order. The reward can be either in points or through a coupon reward.
Choose the type of reward:
You can choose the reward either in points or in the coupon reward.
Point Reward Type
Fixed points:
If you are choosing fixed points, you have to set the points to be earned by the campaign.
For example, 150 points will be selected to reward a customer.
Percentage based on subtotal:
If you are choosing a percentage based on subtotal, you set the points to calculate the percentage.
Coupon reward:
If you are choosing a coupon reward for New customer, you have to create a reward in the reward section.
For example, you can create a fixed discount.
Start Date (optional) - The campaign start date. This is an optional field.
End Date (optional) - If you want the campaign to end at a particular date, you can use this. This is also an optional field.
By using conditional rules, you can create a dynamic discount on pricing rule for your store. You can create a different condition based on cart, product, language and so on.
For every new campaign, you create a customer reward. You have conditional rules for it. It is optional but, if you need to create a reward for a particular category you can use the condition.
By clicking save a new campaign will be created.

Display Reward Points to Customer

Now, it is time to let our customers know about the rewards.
Example:
Existing Customer:
My account page:
Before the friend (new customer ) completing his purchase.
After the friend (new customer ) completing his purchase. Then the 100 points will get added to the my account page.
New Customer:
By clicking "click here" option in Existing customer cart page you can see the referral link.
Now copy the Referral link and paste it on New private window. Based on the referral link customer will purchase the product.
Cart page
Checkout page
Video:
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On this page
The Effects of Referral Rewards
Creating a Campaign
Display Reward Points to Customer